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Press
Releases
Date : 2/23/2005 TORONTO, ON – February 23, 2005 – MAVERICK Public Relations today announced it has been hired by Mobile Computing Corporation (MCC) as agency of record for North American public relations activities. MCC is a leading provider of workforce automation solutions for Global 2000 organizations. “We are one of the best kept secrets in mobile workforce automation,” said Gary W. Jarosz, senior vice-president sales and marketing, MCC. “MAVERICK’s deep understanding of technology and industry acumen will put us squarely on the North American map.” MCC hired MAVERICK in December 2004 after a competitive review to handle all public relations activities across North America. The agency will provide strategic counsel, media and analyst relations, a speakers bureau program and will also initiate a customer testimonial program. MAVERICK’s first project is event managing MCC’s participation at NEXPO 2005, a conference for senior executives of the newspaper industry, slated for March 19-22 in Dallas, Texas. “This is a great opportunity for us to highlight many of the customer successes that MCC has gathered over the course of 20 years,” said Julie Rusciolelli, president, MAVERICK Public Relations. “MAVERICK will use the built-in testimonials to evangelize the benefits of the company’s secure wireless platform used by over 8,000 mobile workers across North America.” MCC joins MAVERICK’s stellar list of blue-chip technology clients that include: Symantec, Sun Microsystems, Citrix Systems, Borland, Compugen and Xenos.
With 20 years of mobile solutions experience, MCC understands the challenges facing organizations that depend on mobile workers to deliver value to their customers. MCC’s turnkey solutions offer a rapid and measurable return on investment, including immediate increases in operational visibility for management, improved mobile worker productivity, superior customer service, and competitive advantage. MCC's product suite integrates workforce management and logistics, back-office customer service functions, business intelligence, with advanced wireless technologies. MCC offers a comprehensive solutions platform for field service, sales and distribution. MCC's solutions are used by some of North America's leading organizations in the newspaper, manufacturing and distribution; home, industrial and IT repair industries. Founded in 1984, MCC is headquartered in Toronto, Canada and has operations in the United States. For more information, visit MCC at www.mobilecom.com
For more information contact: Margaret Zanel
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